HOMEBASE DATA REPORTS

Main Street Health Report

Each month, we report on key trends in small business data—like how weather, the economy, and seasonality impact owners and managers across America.

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April 2025 REPORT

Small businesses ramp up as summer surge begins

Key findings:

  • Workforce engagement and employee activity held steady in April, following seasonal hiring trends seen in past years.
  • The Midwest and Northeast led regional growth in employee activity and business openings, while other areas remained flat or declined slightly.
  • Entertainment and Home & Repair industries saw the largest employment gains as businesses prepared for summer demand.
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Explore our library data reports:

June 2024 Report

Due to early heat wave, businesses are experiencing a cool-off

Despite the weather, Summer is not off to a “hot”
start! Heatwaves have slowed down the pace of
business recovery, with both businesses and
employees feeling the impact of rising temperatures.

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May 2024 Report

Small businesses see robust hiring activity in contrast with broader economy

Small business activity was up again in May, as
the number of employees working (+1%) and
hours worked (+1.9%) increased and performed
slightly better than the last year

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