Kerry McCreadie is the Senior Manager of Organic Growth at Homebase, where they lead SEO, content strategy, and educational resources designed to help small businesses with hourly teams run better. Since joining Homebase in 2024, Kerry has focused on creating accessible, actionable content that addresses the real challenges small business owners face every day.
With over 10 years of experience in small business marketing—spanning roles at Yellow Pages, FreshBooks, Personify, and Homebase—Kerry has developed hundreds of templates and resources for small business owners, partnered with Google to help small charities access grant programs for paid marketing, and built education programs that deliver just-in-time learning when business owners need it most.
Kerry doesn't just market to small businesses—they live it. They've run an arts and culture nonprofit for over a decade, previously operated their own photography business, and started their career in the trenches of small retail, working their way up from inventory management to sales floor to keyholder. This hands-on experience informs everything they create, ensuring Homebase's content speaks to the realities of running a small business.
Kerry's Articles
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thinking about starting a buffet restaurant? This guide covers it all—from initial planning to the grand opening. Learn how to make your buffet thrive.
Employee Time Tracking Spreadsheet: Templates and Setup Guide for Small Businesses
Get free employee time tracking spreadsheet templates and step-by-step setup guide. Includes Excel formulas, compliance tips, and when to upgrade to software.
Main Street health: How did businesses fare in August?
We once again revisited the 60,000 businesses and one million active hourly employees that use Homebase to gai insight into economic recovery in the US.